Tee Party!
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(originally published on Boscology.com)
The Hatter doesn’t get one.
A few months ago, I created a Facebook page for Zubatto Syndicate in anticipation of the upcoming funding push for our first record and the eventual promotion of the final product, upcoming shows and all of that stuff. Mainly, I was looking for a way to get my friends and family excited about Zubatto even if there wasn’t much yet by way of actual news to report.
At one point, the number of “fans” or “likes” (or whatever it is this week) was hovering a little under 100, and I thought I should give it a little push. I posted that I would give some sort of Zubatto-themed prize to the 100th fan, and then I extended it to the Top 5 to 100 (96 – 100). I didn’t have much of an idea what the prize would be, but when has that ever stopped the Shameless Promotion Machine(tm).
Glyph Graphics Studio (which designed the packaging for Four-Color Heroes! and all of the Zubatto show posters) had done a couple of T-shirts featuring the Zubatto logo and they looked awesome. So I looked into ordering up a few more in a variety of sizes. By this time, the Zubatto page had crossed 100 easily and was close to 105, so I threw in 5 more prize winners for the heck of it. I contacted each of the 10 winners and mysteriously requested their shirt size and mailing address. Judging from the responses, I don’t think anyone even saw my promise of bribery.
It took a few weeks to get the shirts printed and ready to ship. When they were ready to go, I included a letter to each of my friends, explaining the new addition to their wardrobe, and asking that they take a picture of themselves in their new duds and post it to the Facebook page (if they were willing, that is. Signing up for the Facebook page is already beyond the Call of Duty, as far as I’m concerned). The results have been coming in for the last few days and are awesome so far.
I’ve included a few of my favorites below.
I have a couple of shirts left, and will probably bring them with me to the show on July 17. But if you really want one and will take a cool picture of yourself wearing it for the Zubatto Facebook page, I’ll send you one. Just drop me a line!
